Four video studios. One team behind all of them.

Sam Shepler spent years as a filmmaker before founding Skyscope, a B2B video marketing agency, in 2012. He sold Skyscope to Matter Communications in 2016, then started Testimonial Hero in 2017 with one mission: make world-class customer storytelling effortless, so B2B revenue teams can build trust faster and close more deals.

Testimonial Hero became the name B2B marketers trust for customer video, then expanded into written case studies with the 2024 acquisition of Case Study Buddy. Product Hype followed, bringing the same process to product and brand video. Ad Factory came next for live-action and mixed-media ads, and Storylabs for the custom work that doesn't fit a standard service line. Storysnap is the team, and the credit pool, that ties all four together.